Nam Soon Timber
A comprehensive brand evolution encompassing logo refresh, 4K corporate film production, custom responsive website, and fleet vehicle livery.

With a long-established presence in Singapore’s outdoor timber industry, there was an opportunity to evolve the existing logo while retaining the familiarity and recognition associated with the established brand.
The logo refresh involved a subtle change to the typography within the existing logo, introducing a slightly updated visual expression without significantly altering the overall identity. The core elements of the logo were retained to ensure continuity and preserve the brand recognition built over the years.
Alongside the brand refresh, AMAGE produced a full corporate film showcasing Nam Soon Timber's industrial woodworking prowess and established a modern responsive web presence highlighting sustainable timber solutions for architects and builders.
- Logo Identity
- 40th Anniversary Seal
- Brand Guide
- Stationery
- Corporate Brochure
- Corporate Video (4K UHD)
- Business Deck
- Uniform
- Official Website
- Fleet Livery / Van Decal
Nam Soon Timber Corporate Film
Industrial Heritage & Craftsmanship Showcase
A cinematic corporate film capturing the raw scale, precision milling machinery, timber kiln-drying facilities, and dedicated craftsmanship behind Nam Soon Timber's four-decade legacy in Singapore.
Nam Soon Timber Corporate Website
Responsive Timber Product & Service Platform
A tailored digital catalog and brand platform showcasing Nam Soon Timber's architectural decking, timber profiles, and technical specifications with clear user flows for commercial architects, landscape designers, and contractors.

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